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Example 1: Displaying Quotation Marks with CONCATENATE() or &
To use the CONCATENATE() function or the concatenation operator (&) to
create worksheet formulas that display quotation marks, use the following
format:
=CONCATENATE("My name is ","""Jane Doe.""")
-or-
="My name is " & """Jane Doe."""
These examples both display the following text string:
Example 2: Displaying Quotation Marks in a Text String with a Macro
When you construct a text string in Visual Basic for Applications, you must
precede the quotation mark you want to display with a second instance of a
quotation mark, as in the following examples:
MsgBox "My name is ""Jane Doe."""
-or-
ActiveCell.Value = "My name is ""Jane Doe."""
NOTE: The outermost set of quotation marks is required by Visual Basic for Applications to define the text string.